Posted on December 8, 2015

AirPlay Direct is pleased to formally announce our new “Strategic Partnership” with the Birthplace of Country Music.

“Over the past several years, the Birthplace of Country Music has grown tremendously as we opened the Birthplace of Country Music Museum, a Smithsonian Affiliate Institution, celebrated 15-years of Bristol Rhythm & Roots Reunion music festival, and most recently launched Radio Bristol, a collection of three radio stations.

This partnership with AirPlay Direct is very exciting, because it allows BCM to work with industry experts at AirPlay Direct to build an innovative strategy to help establish and sustain Radio Bristol.” -- Leah Ross, Executive Director of BCM

The Birthplace of Country Music (BCM) was established to preserve and promote the rich music heritage of our region. This grassroots organization was first formed through the cooperation of civic, educational, tourist, governmental, and music-related interests on April 7, 1994; it became a nonprofit in 1996. In 1998, the US Congress passed a bill that officially recognized Bristol as the Birthplace of Country Music.

The Birthplace of Country Music promotes and celebrates Bristol, Tennessee/Virginia as the birthplace of country music. BCM enhances Bristol’s role in the birth and development of country music through the Birthplace of Country Music Museum, the Bristol Rhythm & Roots Reunion music festival, WBCM Radio Bristol, and educational outreach and programming.

“This is a very exciting time in the entertainment industry. The Birthplace of Country Music is a wonderful, historic musical brand, they have a ‘super-talented’ executive team, and their musical and historical assets are world-class. I look forward with great anticipation to announcing the special projects and programs we are currently developing together for launch in 2016.”  -- Robert Weingartz, Chairman - AirPlay Direct / Collective Evolution 

Eddy Arnold's Office @ Plowboy Records
Robert & Lynda Weingartz, AirPlay Direct, R. Shannon Pollard, President - Plowboy Records, & Leah Ross - Birthplace of Country Music

“This new Strategic Partnership Agreement was inked in the historic Brentwood, TN office of the legendary Mr. Eddy Arnold, on the very same conference table he signed all of his professional agreements. The sense of history and relevance in this office was inspiring and most exciting.” -- Lynda Weingartz, CEO - AirPlay Direct

In 2015 Birthplace of Country Music released “Orthophonic Joy: the 1927 Bristol Sessions Revisited”; produced by 3 time Grammy winner, Carl Jackson. AirPlay Direct created and executed the exclusive global radio strategy for “Orthophonic Joy”. This very successful collaboration has now led AirPlay Direct, Birthplace of Country Music and Collective Evolution to consummating a unique new strategic partnership deal for 2016.

About AirPlay Direct: AirPlay Direct is a global, web-based artist marketing, promotion, distribution and education platform / eco-system that allows artists, record labels and music publishers to securely deliver "broadcast-quality" music and Digital Press Kits / DPKs to radio stations and music industry professionals worldwide. Our system allows, radio programmers and film / TV music supervisors globally to receive and also ‘discover’ new music, create music calls, browse top downloaded artists and immediately download music and related artist information.

AirPlay Direct also provides our artist / label members our genre-based APD Global Radio Indicator Charts which track the download activity that our members' music receives from our worldwide radio panel. We have a national and international reach of 10,000+ radio stations and programmers in 90+ countries.

Collective Evolution: Collective Evolution is a boutique, high-end entertainment and media consulting firm. Our clients include recording artists, record labels, record producers, management companies and radio promotion / PR firms. We offer creative consultative services and customized business solutions to our clients based upon their specific needs and goals.

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